Wednesday, September 24, 2008

Pro Tip: If you want people to do something, try to make it easy

Here's my tip of the day: If you want people to do something, simplify whatever it is that you want them to do and provide good simple instructions for them.

Every point in doing something for someone else that requires thought is what I call a 'screw it opportunity'. That's an opportunity for someone to say 'screw it' and not do whatever it is that you want them to do.

Make it simple and make it thoughtless, and it will get done.

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